How to Use Life Style Marketing to Market Your Business With Facebook?

What is lifestyle marketing, well its branding your company and product seamlessly into everyday life? An example being when Madonna is carrying the new Louis Vuitton.

Social media marketing & lifestyle marketing is a far more effective way to promote your business. And actually it’s that not that new either; it’s actually the old age term that used to be called “word of mouth” or referral business which are often the best leads & introductions.

Well we have the Don of all tools now Facebook, the No 2 ranked site worldwide.

Here are some hard facts;

80% of companies use social media for recruitment, the percentage of these using LinkedIn is 95%

The fastest growing market segment on Facebook is 55-65 year old females

50% of mobile internet traffic in the UK is for Facebook

78% of consumers trust peer recommendations, only 14% trust advertisements

60 million status updates occur on Facebook daily

24 out of 25 largest newspapers are experiencing declines in circulation

Social media is not a FAD; it’s a fundamental shift in the way we communicate

The ROI of social media means that your business will still exist in 5 years

Here’s where to start;

1. Create a business Page for your business

2. Ensure that you write a detailed bio on yourself and information on your business; people like to know the person behind the business. As we know People buy from people.

3. Add a smiling picture of yourself, try to avoid the company logo, this is FACEbook, so people want to see faces.

4. Update your business page regularly once a day if possible, just keep it updated on your offers product launches, product reviews. Maybe even add a short demonstration video on your products.

5. A good way to interact with prospective lifestyle clients is to pose a question to problem, then give a detailed answer. Example a skin clinic could write, How to manage spot prone skin? This will instigate healthy conversations and interactions with Facebookers and if they like what you have to say then it can be shared with their wall and friends of friends and so it goes on.

6. A word of caution, don’t dive straight and start advertising, as this is a social forum, and what you are trying to do is create a buzz and interest in your business so other your Facebookers get talking about your too.

As we move forward to the future social networks will be become a hub for all businesses to have a presence. The more places your company, products or services the more trust and awareness is built.

So if you haven’t already discovered the world of Facebook for your business or you think nah it’s not for my business I am a professional company it doesn’t suit my image, take a look and you will be surprised to see that your competitors will already be there.

Branding and marketing successfully is ever evolving move with the times and pick a few new skills on the way. They will ensure the longevity and success of your business in the future.

Saboohi Khan is an Internet Marketing Entrepreneur & Educator (she calls it “Today’s Superpower”) for all those people that think that marketing on the internet is too hard and complicated. She teaches the most successful online marketing skills with visual & easy to follow steps, she knows how to get results, generate leads & make you more money. She is a Positive thinking, extremely ambitious & motivated individual. Dedicated to helping people live their dream lifestyle like she is.

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